Introduction
The gaming phenomenon known as Pokemon Go has taken the world by storm, captivating both the young and the young at heart. In Russia, this immersive game has become a sensation, with players from all corners of the country eagerly joining the hunt for virtual creatures. However, as with any game, accidents and injuries can occur along the way. That’s where Sberbank, one of Russia’s largest banking institutions, has stepped in with a brilliant plan to bring their insurance arm, IC Sberbank Life Insurance, closer to the Pokemon Go playing public.
Avail Insurance While Catching Pokemons
IC Sberbank Life Insurance has introduced an innovative insurance policy that covers any injuries or harm caused while playing Pokemon Go. Players can now enjoy the game with the peace of mind that they are protected by this policy. To avail the insurance, players simply need to register on the bank’s website, sberbankgo.ru, by providing their nickname and mobile number. Once registered, they are considered beneficiaries under the insurance scheme. This unique initiative ensures that players can continue their hunt for Pokemons while remaining confident that they will receive necessary treatment in case of any mishaps.
A Win-Win Situation
Maxim Chernin, the head of IC Sberbank Life Insurance, emphasized that this insurance offer is not the only benefit for gamers. The bank has also strategically placed “lures” around some of its branches, enticing Pokemon Go enthusiasts to visit and play the game. In doing so, Sberbank hopes that players will not only enjoy the game but also become acquainted with their range of financial products. This presents an opportunity for visitors to explore options that can assist them in managing their finances effectively.
Conclusion
Sberbank’s foray into the world of Pokemon Go demonstrates their commitment to connecting with their audience in a unique and engaging way. By offering insurance coverage specifically designed for players, they have successfully tapped into the excitement surrounding the game. Simultaneously, the lure placements at their branches ensure that players can explore their financial offerings while indulging in their favorite pastime. Sberbank’s innovative strategy not only safeguards gamers during their Pokemon Go adventures but also strengthens the bond between the bank and its customers.
